Resources & Guides
Short, practical explanations of the concepts behind your audit report.
What is technical SEO?
Technical SEO covers whether search engines can actually crawl, understand, and index your website—separate from your content or backlinks. That means a working robots.txt file, an accurate XML sitemap, pages that return a proper 200 OK status, and no accidental “noindex” tags blocking pages you want found. Get any of these wrong and even great content can stay invisible in search results.
Why HTTPS matters
HTTPS encrypts the connection between a visitor’s browser and your server. Beyond the trust signal of a padlock icon, it’s a confirmed ranking factor, and pairing it with an HSTS header tells browsers to never fall back to an insecure connection for your domain—closing off a common downgrade attack.
Titles and meta descriptions
Your title tag and meta description are effectively your ad copy in search results. A title that’s missing, too short, or too long gets truncated or ignored; a good one is roughly 30-60 characters and leads with what the page is actually about. The meta description doesn’t directly affect rankings, but a compelling one (50-160 characters) meaningfully improves click-through rate.
Why heading structure matters
A single, clear <h1> tells search engines and assistive technology what a page is about; supporting <h2> tags break the content into scannable sections. Pages with zero, or multiple competing, H1 tags confuse that signal—for both crawlers and real visitors skimming the page.
Alt text isn’t optional
Alt text describes an image to screen-reader users and to search engines that can’t “see” the image itself. It’s one of the most common accessibility failures on the web, and it’s also one of the simplest to fix—every meaningful image should have a short, descriptive alt attribute.
What “mobile-friendly” actually means
At minimum, a mobile-friendly page has a viewport meta tag set to width=device-width, so the layout adapts to the visitor’s actual screen instead of rendering at desktop width and forcing them to pinch and zoom. It’s the foundation responsive design is built on.
Longer reads, when you want the full picture
What Is an SEO Audit?
A plain-language explanation of what an SEO audit covers and when you need one.
The SEO Audit Checklist
Every area a full SEO audit should cover, with what’s automated and what needs a human.
How to Read Your Audit Report and What to Fix First
What your score layers mean, and the practical order to fix findings in.
Website Analyzer
How AuditLixa’s analyzer works, what it checks, and who it’s for.
Website Health Checker
What your health score means, what counts as healthy, and why to check it on a schedule.
Put these checks into practice
Run a free audit and see exactly which of these your own website already gets right.